The client
Thurrock Accountants is the second web address of BA Associates, the AAT-licensed practice in Thurrock serving self-employed people, CIS subcontractors and small businesses.
The problem
People do not search for a firm's name until they know it. They search for 'accountants in Thurrock', and a practice that wants that search needs an address that says so.
What we built
A WordPress site under the name people actually type, carrying the same services, the same plain-English copy and the same licence as BA Associates, so a visitor who arrives by either route gets one consistent practice. LaunchFlow hosts and looks after both sites together: one set of updates, backups and monitoring for two addresses.
Results
Live and cared for alongside BA Associates.